What We’ve Done
The Grand Opening
On May 30, 2013, The Johnny Cash Museum celebrated its Grand Opening with a day full of prizes and limited time offers to fans and patrons. PLA Media was at the helm, coordinating the groundbreaking press conference, a private VIP and public grand opening celebration.
Legends of Sun Records
The Legends of Sun Records exhibit opened to the public on August 15, 2014, featuring artifacts that spotlight Johnny Cash, Elvis Presley, Roy Orbison, Jerry Lee Lewis, Carl Perkins and drummer W.S. Holland.
Bongo Java Coffee Shop And Gift Shop Expansion
The Johnny Cash Museum teams with Nashville’s oldest and most-honored coffee company Bongo Java to perk up downtown Nashville with the addition of a coffee shop to the museum. Opened in late February 2015, the expansion offers a variety of Bongo Java’s most sought after brews alongside a selection of pastries and gourmet cafe fare.
Coordination and press for Special Events
– Partnership with WSM and the Grand Ole Opry
– CMA Fest exhibit hall meet and greets with Cash family and band members
– Signing and Q&A with Robert Hilburn, author of Johnny Cash: The Life
– Johnny Cash Birthday Bash (twice)
– Songwriters Night